Kick Starting Programmatic Self-Serve

A Best Practices Guide to Taking Programmatic In-House

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Have you considered bringing programmatic in-house?

DataXu has helped many organizations evaluate their readiness to take their programmatic investments in-house, or decide against it. The right choice varies widely based on the unique goals and challenges of that marketer. 


In this white paper we dive into the planning, budgeting, and resources needed to successfully run programmatic in-house!  

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