The Forrester Wavetm:

Demand Side Platforms, Q2 2015

dataxu recognized as a leader


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In a highly competitive market, what does it take to be named a leader in Demand-Side software platform with the highest scores received for buying, data and analytics offerings? Independent analyst firm Forrester Research, Inc. recently evaluated nine providers and just released its report “The Forrester Wave™: Demand Side Platforms, Q2 2015.” The dataxu Platform, TouchPointTM, was recognized as the “strongest current offering” and for having the “most unique tool for helping marketers plan offline and online investments at the most granular level."

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