Consumer Index: 

Insights into Behavioral Trends and Purchasing Patterns

Whitepaper Cover Preview: Consumer Index

Knowing what consumers do online is vital to effective marketing.

In the past, marketers had to reply on intuition and stale, siloed information. An industry first, the Consumer Index uses data science to analyze omni-channel shopping data to derive insights that provide marketers a better understanding of today’s consumers to drive deeper and more relevant engagement.

The inaugural report benchmarks Q1 2013 data from the automotive, financial services, and retail industries.

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